Most Singaporeans buy a private condo based on the showroom. The smart ones buy based on the data. Here's the playbook your agent should already be using.
Of course not. You'd seek a second opinion — and you'd want the most experienced specialist you could find. A multi-million dollar property purchase deserves the same rigour.
You don't optimise for cost when the stakes are this high. You optimise for outcomes. The same logic applies to who guides your largest financial decision.
In Singapore, the seller pays your agent's commission. A sharp, data-driven agent in your corner costs you nothing — but the wrong purchase will cost you for the next decade.
If your agent can't pull this data on demand, you don't have an agent. You have a salesperson.
What you want is the percentage of resale transactions in the district that sold at a profit over the last 3 to 5 years — not just the project, but the surrounding area. URA REALIS, EdgeProp and Squarefoot all publish this. If profitability is trending up, the location has momentum. If it's trending down, even a great-looking unit can be a value trap.
For your budget, what is the single best-performing condo in Singapore right now? You're not necessarily going to buy it — maybe it's in a location you don't want — but you need to understand the gap. Why is yours underperforming? Shorter remaining tenure? Less efficient layouts? Worse transport access? Make the trade-off consciously.
Most buyers miss this entirely. If a condo is dominated by 1- and 2-bedders, it's an investor block — high turnover, transient lobby, resale liquidity dependent on rental yields. Mostly 3-bedders and above? Family-oriented. Owner-occupiers stay longer, the community is stable, resale is driven by lifestyle buyers. Neither is wrong, but they behave very differently.
Pull the rental transaction volume for the development over the last 12 to 24 months. High and consistent volume confirms it's investor-driven. Low rental volume means owner-occupied. Cross-check against your goal: investors want active rental markets. Family buyers want neighbours who own, not tenants who rotate.
If a development has 50 units listed but only 5 transactions in the past year, that's a 10-to-1 supply-demand mismatch. Sellers are stuck. Prices will come down — or units will sit there for months. Low listings with high transaction volume is the opposite signal: a healthy condo where demand absorbs supply quickly. This tells you both your negotiating power now and how easily you'll exit later.
I built Singapore Property Insights on a simple idea: buyers shouldn't have to make multi-million-dollar decisions based on a glossy showroom and a sales pitch.
Every consultation I do begins with the data — profitability trends, transaction history, supply-demand ratios, comparable performance — so you walk into your viewing already knowing what to look for, and walk out with the confidence to sign, negotiate, or walk away.
No pressure. No commission paid by you. Just the second opinion every serious buyer should have.
Send me the project you're looking at, and I'll pull the data on all five questions before our first conversation. No obligation. No fee to you. — May
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